Cold Reach via Email
DraftTenK Reps
Goal:
Get 1 real reply from 5 targeted prospects in 15 minutes.
Instruction (to Business):
- Define your target briefly (industry, size, role). Example: “Seed‑stage B2B SaaS founders.”
- Find 5 companies fast:
- YC Directory: https://www.ycombinator.com/companies (filter by industry), or
- LinkedIn search:
, orsite:linkedin.com "Founder" [industry keyword]
- Product Hunt topic: https://www.producthunt.com/topics/[topic] (pick recent launches)
- Find contacts:
- Use Hunter.io or Clearbit Connect or just Google, or guess
and confirm on the company site.firstname@company.com
- Use Hunter.io or Clearbit Connect or just Google, or guess
- Send this email to each contact (personalize one sentence):
Subject: Quick win for [Company] Hey [Name], Noticed [Company]’s [specific thing]. I help [role/team] [7‑word outcome]. Happy to run a tiny free pilot this week to prove it. If it works, we can talk pricing. — [Your Name]
- Send all 5 now. No drafts. Log who you contacted.
Instruction (to Consumer):
- Pick one channel where your consumers already are (choose one): Reddit, Facebook Group, Discord, X/Twitter, Instagram/TikTok, or your email list.
- Find 5 people expressing the problem today:
- Reddit search:
site:reddit.com/r/[subreddit] "[keyword]" ("how do I" OR "need help")
- X search:
"[keyword]" ("stuck" OR "any tips") lang:en
- IG/TikTok: search hashtags
and filter by “Recent”.#[keyword]
- If you have a small email list, pick 5 recent subscribers.
- Reddit search:
- Engage first (≈60s each): reply with one helpful tip or resource; ask permission to DM a free sample/trial.
- DM or email using this 2‑line template:
Hey [Name], saw your post about [problem]. I made [product] to help people [specific benefit]. Can I send you a free [sample/demo code] to try today?
- Send to 5 people. Log 1 reply as completion.
Example:
“Hey Sarah, just saw Lumina — love your YC launch.
I help founders get 5 backlinks in 5 days.
Want me to do one free pilot to prove it?”
Evidence:
Screenshot of your sent emails list or first reply in inbox.