We, indie devs, deserve more than stories. We deserve progress.

Most advice for indie developers comes from the outside.

Communities, books, success stories—those are other people’s playbooks.

Indie10k is unique. It doesn’t hand you stories. It gives you reps. And you do reps.

The Analogy That Works

In fitness, you don’t get strong by reading about squats.

You get strong by showing up and doing reps—over and over.

Growth is the same.

Every rep in Indie10k is a tiny, bite-sized action you can complete today.

One rep doesn’t look like much. Ten feels like progress. A hundred becomes a streak.

And streaks build results you can actually see.

The method is proven. You’ve seen these actions scattered across blog posts, tweets, and threads.

The difference?

Indie10k turns them into action, not just ideas you scroll past.

The Indie Dev Reality

We, indie devs who haven’t even earned $100 yet, are the true minority of the saas world.

But we outnumber the solo founders who’ve hit $10k MRR.

We’re enthusiastic zealots. We dream big.

But we also surrender too easily.

We’ve tasted failure more times than we care to admit.

We deserve better than failure on repeat.

We deserve a system that makes progress inevitable.

Why This Matters

Indie10k is not a book. Not a lecture. Not a community that cheers you on from the sidelines.

It’s a gym for your startup journey.

Every day: one rep.

Simple. Solid. Actionable.

Your streak is your story.

Your reps are your results.

Success is in your hands.

You make your own $10k dream a reality.

👉 This is why Indie10k exists. Not to inspire. Not to teach. Not to encourage you. But to give indie devs a better result—one rep at a time.