At 98 Signups… Who Wants to Be #100?
Published 2025-09-25
Lots of indie dev I know has that notebook page: A big goal scribbled at the top, a few bullet points under it, and… nothing ever happens.
Indie10k is my attempt to fix that. The centerpiece? The Arc.
What’s an Arc?
An Arc is a structured path from your North Star goal (like “hit $1k MRR”) down to a sequence of small, actionable loops.
Instead of a vague “do marketing,” you anchor your Arc with:
A measurable North Star metric (ex: newsletter subs, trial signups, $MRR).
Pre-built loops (the TenK6: List, Pick, Ship, Ask, Measure, Share).
Evidence tracking along the way (so you actually see progress).
Each Arc isn’t just a plan — it’s momentum you can come back to every day.
Why Not Just a To-Do List?
Because indie hacking is less about tasks, more about discipline and momentum. You can finish 20 to-dos and still not move your needle.
An Arc keeps you tied to one guiding metric, so every loop you run compounds toward it.
My Own Arc (Today at 98 🎉)
Right now, my Arc is:
Goal: 100 active users inside Indie10k.
Metric: User Signups.
Loops: posting on IH, PH, medium, devto, and running small distribution tests.
Today I’m sitting at 98 signups. That means the next 2 people to join push me across the first big milestone. 🚀
It’s not life-changing MRR yet, but it feels real. Every loop shipped, every share, every tiny metric nudge is stacking up.
Why I’m Sharing This
I want to know if this resonates:
Does “Arc” feel like a useful container for indie goals?
Would you actually track your growth this way?
I’m testing this in public, so your feedback will literally shape the product.
👉 Join Indie10k if you want to try running your own Arc. Think of it as a daily growth gym for indie devs — but instead of push-ups, you’re shipping loops.